Good to great and the social sectors why business thinking is not the answer why business thinking is not the answer published in 2005 by jim collins authors note great by choice good to great and the social sectors how the mighty fall beyond entrepreneurship articles. Jim collins answers the social sector with a monograph to accompany good to great 30 50 of those who bought good to great work in the social sector this monograph is a response to questions raised by readers in the social sector. Best selling author jim collins discusses the biggest future challenge for the social sectors leadership he argues that having the right leaders in the right seats at organizations throughout the social sectors can make the difference between a good and a great society. Quotes from good to great and the social sectors james c collins oin the social sectors money is only an input and not a measure of greatness oa great organization is one that delivers superior performance and makes a distinctive impact over a long period of time
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